Johnnie Walker® lanza la mayor campaña en la historia de la marca

Formula One World Champion and McLaren Honda driver Jenson Button features in a new campaign by Johnnie Walker(R) entitled 'Joy Will Take You Further'.The campaign includes stars from the worlds of sport and entertainment such as Oscar-nominated actor Jude Law, Chinese actor Zhao Wei, US rock band OK Go and Mexican supermodel Montserrat Oliver alongside a cast of extraordinary achievers who share the brand's view of how happiness in life is a fuel for success. (PRNewsFoto/Johnnie Walker)
Formula One World Champion and McLaren Honda driver Jenson Button features in a new campaign by Johnnie Walker(R) entitled 'Joy Will Take You Further'.The campaign includes stars from the worlds of sport and entertainment such as Oscar-nominated actor Jude Law, Chinese actor Zhao Wei, US rock band OK Go and Mexican supermodel Montserrat Oliver alongside a cast of extraordinary achievers who share the brand's view of how happiness in life is a fuel for success. (PRNewsFoto/Johnnie Walker)

Ambiciosa inversión global para impulsar la próxima década de crecimiento de la marca

LONDRES, 16 de septiembre de 2015 – /PRNewswire/ — Hoy Johnnie Walker®, el whisky escocés número uno del mundo[1], lanza su mayor campaña de marketing global de todos los tiempos. La campaña arrancará simultáneamente en más de 50 países y alcanzará a casi 270 millones de consumidores de todo el mundo durante las primeras semanas del lanzamiento.

Conoce todos los detalles de esta campaña entrando en el siguiente enlace: http://www.mscnoticias.com.ve/?p=63802